Downtown Dynamics
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Focus on: Albuquerque, New Mexico

Where There’s a Will, There’s an ‘A’ (For Effort)

Most of us have heard the saying “The third time’s a charm.” In Albuquerque, they believe that it takes 32 trys to get something right.

That’s how many times a plan to revitalize the city’s downtown area has been proposed. According to Albuquerque Mayor Jim Baca, the 32nd plan is going to work because it was developed by and will be implemented by a partnership between public and private sectors.

“The first 31 plans were always led by the city,” Baca remembers. Then he asked a friend, local attorney Pat Bryan, to head up the Downtown Action Team (DAT), which is a nonprofit organization composed of local civic and business leaders. In the summer of 1998, DAT took responsibility for developing a community-wide strategy and implementation plan for the downtown area.


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The visionary view of a new downtown Albuquerque includes 12 blocks of initial mixed-use development with a 60-70,000-sq.ft. cinema, a 650-car parking garage, about 40,000 sq.ft. of combined retail/office space, and 90 housing units.

The group hired Robert Charles Lesser & Co. to facilitate a strategic planning process and to organize the necessary information required for the process. The data assembled included information from city studies spanning 50 years, current information provided by the Albuquerque City Planning Department, market research on numerous real estate product types and businesses collected by Lesser, consumer research performed by Research & Polling, Inc., and interviews with numerous informed individuals regarding the future of the downtown’s central core.

In September 1998, the DAT convened a representative cross-section of private, public and civic sector leaders along with downtown stakeholders for two full-day strategy sessions. The representatives were selected based on their collective ability to speak for the majority of constituencies concerned about Albuquerque’s downtown and the community at large. Despite their diverse backgrounds, the members of the group came to a consensus, formulating an implementation plan for the city.

The stated mission of the process was to make Albuquerque’s historic downtown core the best midsized downtown in the country, integrating all facets of the city into a dynamic, pedestrian-oriented center for arts, entertainment, culture, business and urban housing. The strategic plan addressed: defining the character of the downtown; the need to create more employment; strategies to deal with the homeless population; developing downtown housing; enhancing transportation and parking; initiatives to improve retailing; the need to create an arts, culture and entertainment district; achieving a better connection to natural elements; forming a Business Improvement District to provide security and cleanliness; encouraging the location of education facilities; creating regulatory reforms; developing a comprehensive outline of the financing sources available for downtown and neighborhood projects; encouraging nonprofit implementation organizations; and encouraging neighborhood outreach and input.

A master development consortium called the Historic District Improvement Company (HDIC) was formed. The group consisted of the DAT, Santa Fe developer Arcadia Land Company, and the McCune Charitable Foundation, a nonprofit group also based in Santa Fe. A master plan was developed over three months and in a series of planning and design sessions, including 12 community input meetings with neighborhood groups, business owners and government officials. Joint venture partners were pulled in to develop specific portions of the plan. The Albuquerque office of Trammell Crow Company signed on to develop, manage and lease retail space, and Century Theatres, based in San Rafael, California, made plans to develop a 14-screen, state-of-the-art cinema. Housing Solutions of Santa Fe, headed by real estate veteran Don Tishman, agreed to build a town house complex. Phoenix Property Company of Dallas, Texas also joined as a joint venture partner.

After eight weeks of work, the HDIC organized a four-day public design charrette, where the master plan was finalized through public comment and direct input by the mayor, the city council, various city departments and commissions, and the community. It was estimated that more than 1,000 people spent time at the charrette.

After the results of the charrette were gathered and organized, the HDIC worked closely with each developer to arrive at a design definition for each project that made both architectural and economic sense. All projects were coordinated with each other into a complete plan for the Alvarado Transportation Center Project.

At the heart of the project is an intermodal transit center, being built by the city on the site of the old Alvarado Hotel. Surrounding the transit center will be 12 blocks of initial mixed-use development, including the 60-70,000-sq.ft. cinema, a 650-car parking garage, about 40,000 sq.ft. of combined retail/office space, and 90 housing units. Eventual plans call for 100,000 sq.ft. of retail, 350-500 housing units, 50-90,000 sq.ft. of office space, a new arena, a new municipal market and several educational complexes.

Urban design and architecture was provided by Moule & Polyzoides of Pasadena, California, and further architectural planning and services were provided by Dekker/Perich/Sabatini of Albuquerque and Flatow Moore Schaffer McCabe, also of Albuquerque. Additional consulting was provided by the Albuquerque Museum and the University of New Mexico Department of Architecture.

In addition to financing provided by each developer, the McCune Charitable Foundation offered $5 million in equity and low-interest loans. Other investors included Arcadia Land Company and the City of Albuquerque, who agreed to provide $10 million worth of land, parking and infrastructure. Pat Bryan, still president of the DAT, estimates that approximately $60 million in financing came from the private sector and that it cost at least $500,000 to foot the master planning process.

Bryan says it is instructive to compare the previous 31 downtown plans with the 32nd, which is not only working, but has received broad public, private and community support and has been approved by the city council. “The first 31 were in search of a ‘magic bullet,’ like a convention center or a civic plaza, that would be the answer. But communities around the country said that any answer would be complex and multi-faceted. The rest were all public based, but Plan 32 involved the private sector. It came from the community. That was the real magic bullet.”

For more information, contact Pat Bryan, president, Downtown Action Team, 505-242-6922. For retail leasing information, contact Larry Hawker, Trammell Crow, 505-830-6345.